Twitter. One of the largest social media sites on the web today and a place where individuals and businesses that wish to open an account can post their 140 character updates as and when they like, this is referred to as micro blogging. As a marketer it is essential that you leverage the power of Twitter as part of your marketing strategy but in this article we will be talking about the use of direct messages as an effective way of getting your followers to see what your trying to say and getting them to click through to where you want them to.

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