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Archive for August, 2011
The Viral Power of Facebook Fan Pages for Social Marketing
Most business owners know that they need to be on Facebook and have a fan page, as it is the fastest growing social media platform in the world. The statistics are staggering – 750 million users, half log in every single day (many of these 5 or 6 times a day), and it already has more traffic than Google! If it was a country, it would be the 3rd largest in the world. 83% of all businesses use Facebook, and every 20 minutes there are approximately:
How to Create an Editorial Guide for Your Facebook Fan Page
An editorial guide for your Facebook Page creates a clear plan for how you’ll handle various aspects of your page. Once business owners take the time to put a plan, known as an editorial guide, in place, everything else falls into place. Here are some tips for creating an editorial guide for your Facebook Page.
7 Ways to Measure Social Media Effectiveness for Your Company
Social Media engagement for companies is a labor-intensive effort. How do you measure its effectiveness? There are a few easy ways to gauge how well you’re interacting with people.
A Beginners’ Guide to Facebook Pages For Business
All the experts tell small business owners that they must take advantage of the benefits of Social Media and so they should have a Facebook Page. But, for many, the very act of creating their own page can be a problem from the start because there seem to be several types of pages – the personal profile, the business page, the community page, the group.
